Agus Weda's Journeys at Bukit Vista

“Wait, you majored in Accounting but work as a Content Creator and Digital Marketer? How does that even connect?” That’s the million-dollar question I get asked by my lecturers, friends, and even myself sometimes. At first glance, it might seem like two completely unrelated fields. Accounting is all about numbers, logic, and financial precision, while Content Creation and Digital Marketing feel like they’re rooted in creativity, storytelling, and visual appeal. But when you dig deeper, you’ll find surprising parallels between these two worlds. Let me break it down and show you why my Accounting background isn’t as far from my current role as it seems. 1. Data-Driven Decisions Accounting is all about analyzing financial data to make sound business decisions. Guess what? Digital marketing thrives on data, too! Airbnb Review Insight When creating content or running campaigns, it’s not just about being creative; it’s about understanding metrics like: Engagement rates: How many people like...

Hi, Weda here! Ever wondered what it’s like to work behind the scenes of those dreamy Airbnb listings you scroll through while planning your vacation? Well, let me take you on a quick tour of my daily routine as a Content Creator & Digital Marketer at Bukit Vista. Starting the Day with Morning Sync-Up Every day starts with a morning sync-up . It’s like the marketing team’s morning coffee but with goals and priorities instead of caffeine (although coffee is still a must for me!). The team gathers to align our expectations and tasks for the day. It’s a great way to stay on the same page and ensure we’re working efficiently. In the marketing team, we handle two major funnels: Partnership and Guest . My role focuses primarily on the Guest side. That means I deal with the properties listed on platforms like Airbnb and Booking.com, making sure everything is set up to attract and delight potential guests. The Three Pillars of My Work: Launch, Optimize, Remove Image: Airbnb My work revolv...

Hi, I’m Weda, your not-so-passionate young lad, just trying to thrive in this sometimes cruel but equally awesome world. Today, I want to share the story of how I ended up at Bukit Vista, a hospitality company with an acceptance rate lower than some top universities – just 1.46%! The Beginning: A Metatah Ceremony and a Letter It all started in January 2024, during my Metatah Ceremony, a traditional Balinese rite of passage. Amid the vibrant cultural rituals, something unexpected arrived—a letter inviting me to attend a four-day trial at Bukit Vista. This was for my MSIB Batch 6 internship, and honestly, I was both excited and nervous. Fast forward to the trial days, I wasn’t in my best condition (a bit under the weather), but I gave it my all. To my delight, I was accepted as a Content Creator and Digital Marketer. Starting on February 1st, my internship lasted until the end of June. At that time, I was in my 6th semester, which was earlier than usual, as internships are typically don...